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Advertising

 

Our creative skills enable the development of powerful advertising messages your company and its products need in order to truly stand out and be the leader within the markets in which you are competing.

Overview

 

However, advertising is probably too narrow a term for how we help our clients by telling the world, especially the people we define as key target audiences, for your products and services:

What it looks like Where they can buy it When can they buy it What great value it delivers Where it fits in their day, in their life, in their families lives, in the garage, on the shelf Why it’s better Why it’s safer Why it will last forever or even why it doesn’t How it will make them happy How it will make them better people or more successful businesses We deliver product or service to people and organisations. well you get the idea!

Making It Memorable

 

A product or service is often defined by how it is communicated. Ads can be memorable and many have carried average products to great success, but equally some of the best products have flopped because of poor marketing. What a great product needs to ensure success is an equally great communications idea delivered through a mix of media options that are finely tuned to reach the target audience cost effectively and memorably.

How many ads did you see, hear or read today? How many ads do you think appeared in front of your target audience today? How can your ad, your piece of product/marketing communications stand out from all that noise and burrow into the minds of your target audience? Our answer is through the creation of powerful marketing communications messages delivered through media which breaks through audience inertia, drives interest and stimulates product purchase.

How We Can Help

 

(In a nutshell, that is what we do). We create powerful marketing communications messages and deliver them to your target audience through media strategies that drive awareness, interest and product purchase with:

  • Compelling, focused Website design and creation
  • Search engine optimisation
  • Digital media activity
  • Persuasive advertising creative executions
  • Media strategies that drive maximum awareness of the product proposition amongst our target audience
  • Direct marketing campaigns which are tightly focused on the target audience for maximum return on investment
  • Copy writing of the highest order from seasoned professionals who really can sell ice cream to the Eskimos and your product to your target audience!
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